Natural Model: Duck preening
photo credit During a duck’s preening process, the feathers are not only cleaned, but also covered with preen oil, which water-proofs the coat and moisturizes the duck’s beak. Additionally, when the preen oil gets exposed to sun light, the UV converts it to Vitamin D that improves the overall health of the duck .
The packaging first protects the merchandise, after that use, it can be folded into a lampshade preventing the materials from being discarded. What this kind of
packaging does goes beyond actually just providing a lampshade. It questions the idea of packaging and provokes every person who interacts with it to think about what it means to them personally. It also makes an audience aware of how other packaging is not designed for multiple uses.
Lastly, try to step away from the traditional vehicles like print, TV, radio, social media. Tweak, push, and modify them to explore new ones. Can your piece do something more than just promote?
For example, can it give back to the community somehow? For an idea on how this can be accomplished, check out Rakafuki friends from Celery design collaborative.